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Posts Tagged ‘Freelancing’

How do you decide what to put in your graphic design portfolio?

Sunday, January 31st, 2010

Design portfolio

It’s that time of year again where you are assessing your bulging business plan, deciding what new piece of marketing material you are going to use to wow potential clients with in 2010 and, for us, it’s time to freshen up our website and reflect on what work we include in our portfolio. The problem is that we are a particularly fussy lot here at Eightyone Design and not every piece of work we complete makes the grade. In fact, only a mere fraction of our work makes it in to our design portfolio.

This can leave our portfolio looking a little stale at times against others which seem to be regularly changing. It also means that whilst we are always working with new clients, other potential clients are not aware of this due to the work not being included in our graphic design portfolio. This got us thinking ‘what is the best way to build your graphic design portfolio?’ As we see it there are the following options available to any graphic designer: (more…)

Website design for AIS - The International School, Sydney, Australia

Monday, November 9th, 2009

AIS website image

AIS is an International School based in Sydney, Australia. They provide education to the highest academic standard, and have a practical approach to teaching and learning while catering to both international and local students with its integrated Australian and American curriculum.

AIS were looking for someone to re-design their website and found us through our graphic design blog. Several Skype meetings later they accepted our proposal and had a strong brief to work to. AIS already had a team of programmers in house and required us to design and build template HTML pages that they could use to build, edit and expand the website themselves.

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Who should pay for Stock Imagery?

Monday, August 3rd, 2009

stock-photography

There have been a lot of articles written about stock photography lately, many of which believe that the use of it damages our creative industry. Rather than finding the perfect solution for a design brief, designers and clients alike log onto sites such as istock, fotolia and shutterstock, complete a quick image search which turns out average images that are far from perfect for their intended use. These photographs or stock vectors are not bespoke and have often been overused. A classic example is the ‘call us now…’ image on a contact page or catalogue showing a man or woman with a headset on! This image screams ’stock’ and should be extinct! (more…)

What’s your favourite part of the graphic design process?

Thursday, July 2nd, 2009

Favourite part of the design process

A client recently came to us with an excellent idea for a site and I couldn’t wait to meet with them and get stuck into designing the visual. However when I thought about building the site I could feel a mild headache coming on. This got me thinking, what’s your favourite part of the graphic design process? I realise every project is different and some projects are a pure pleasure from beginning to end whilst others are just painful from the outset. However I still think there must be one part of the process where you think “I’m really looking forward to working on that…” (more…)

Why is a Graphic Designer Never Satisfied?

Wednesday, March 11th, 2009

Why is a Graphic Designer Never Satisfied?

After a conversation with Amanda from Truly Ace Design on our post ‘eightyone design christmas card designs‘ (you can see the full conversation here) I started wondering if graphic designers are ever satisfied? In this blog post I look at the design industry and how it may be the cause of our endless search for satisfaction, how online networking and commenting encourages us to re-think our designs and how our eternal pursuit of perfection could just be a mere personal trait of a graphic designer. (more…)

Why did you become a graphic designer: Steve

Monday, February 16th, 2009

Why did you become a graphic designer: Steve

In the previous blog post in this series, Lu explained the route she took to becoming a graphic designer. In this follow up blog post, I will tell you how my career in graphic design came about.

Unlike Lu, I was not always destined to work in the graphic design industry. Whilst I enjoyed Art at school, I certainly was not very good at it and could never produce the pieces of work you saw in Lu’s previous blog post. Throughout my primary and secondary education I did not show any interest or skill for graphic design and I was certain that I wanted to leave school at 16 and start some sort of modern apprenticeship. (more…)

Why did you become a graphic designer: Lu

Monday, January 26th, 2009

Why did you become a graphic designer: Lu

I think I always knew I was going to slot into the art and design industry somewhere and am so pleased that I have a job I love. I can’t imagine doing anything else. In this blog post I share the route that led me to become a graphic designer and how I always knew I’d end up there.

Like most children I’d sit quite happily at a table colouring or painting away. My brother and sister got bored after an hour or so and would charge into the garden, but I’d continue until I was told it was tea or bed time. (more…)

Do you produce better graphic design work under pressure? Part 2

Monday, November 24th, 2008

A few weeks ago we published a post declaring that some designers (namely Lu) produce better work under pressure (see the post Do you produce better graphic design work under pressure Part 1). The post explained how Lu finds she can produce better design work to a deadline because she is more focussed. She is not distracted by the desire to “try something a little different” or the need to discover the worlds most perfect design. She felt that when designing under pressure, nothing is driving her apart from the objectives for the project and the messages that are to be communicated from the piece.

However, in part 2 of this blog article, I discuss why I think I create better work when there is a longer deadline and the pressure is off. (more…)

Do you produce better graphic design work under pressure? - Part 1

Thursday, October 30th, 2008

As you may or may not know, Eightyone Design is made up of two designers, myself (Lucinda - or Lu) and my partner Steve. A recent project (which had an extremely tight deadline) caused us to have a (heated) discussion as to whether we produce better design work under pressure or to a distant deadline. This brought up two very different opinions on the subject so we decided to post our very different points of view.

This is the first of a two part blog post in which I explore the idea of not only working more effectively under pressure but also producing better quality work when working to deadlines. The second part of this blog post will be published in a few weeks and will see Steve delve into the arguably blissful world of no deadlines or pressure (to make sure you do not miss out on the second part of ‘Do you produce better graphic design work under pressure?’ be sure to subscribe to receive free updates from the Eightyone Design Blog by email or via RSS).

Part 1

I have to admit I quite enjoy working to a deadline. There is a certain buzz about having a great long list of items to complete before the day is out. For me there isn’t a better feeling than leaving the office knowing I’ve done a good days work. I believe that the quality of my design work is considerably better when working under pressure and here are a few reasons why… (more…)

What should a graphic designer wear?

Wednesday, October 15th, 2008

As freelance graphic designers we enjoy a lot of freedom; the freedom to work from home - in a comfortable environment, the freedom to work the hours that are suitable for us and the freedom to decline projects that we think just aren’t right for us.

One freedom I particularly enjoy, which I’ve never really noticed until now, is the freedom to wear what we want. From working at home in your favourite jogging bottoms or your fluffy pj’s to meeting clients in jeans and Led Zeppelin t-shirts, we have the choice to present ourselves as we see fit.

I usually dress quite smart, particularly if I am meeting a client (especially if it’s for the first time). It’s often the norm to find graphic designers, photographers and artists in a more casual dress code and I believe it is acceptable due to the creative industry we are in. I don’t think it compromises our professionalism or work ethic. I love the Mac vs PC adverts and think the difference in dress demonstrates the difference between a “creative” and “non creative” excellently.

Mac vs PC

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