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Posts Tagged ‘Pantone’

Are Pantones Dead?

Monday, May 10th, 2010

Pantone swatches

We recently designed a logo for a long standing client. The project went well and they were very pleased with the result. The time then came to sit down with a pantone book and discuss specific colour options when our client exclaimed:

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Even more graphic design geek items!

Tuesday, March 30th, 2010

Design Geeks - iPhone Fingers

Back in May 2009 we posted some geeky items that all graphic designers would like. Then, in September we followed this up with even more! And I bet you all thought we’d shown you all the geekiest items available to you, well after scouring the web (and some great suggestions from our readers) we have another post full of them! They just keep coming! (more…)

A short lesson in colour

Thursday, December 10th, 2009

A lesson in colour

Working with colour in graphic design can be a minefield. Pantones, RGB and CMYK can all be confusing and it is sometimes a very tricky concept to convey to clients. We usually hit this problem full force during the logo design process. The clients shiny new logo design will come packaged as an eps, pantoned and ready to use.

However, due to backlight computer screens displaying RGB approximations for the pantone the colour can look very different on a monitor. To combat this, we also create a version of the logo for web, with an accompanying RGB reference. We try to explain the basics (outlined below) and emphasise that you will always have problems with colour matching across different mediums. (more…)

How much information should be contained within your brand guidelines?

Wednesday, September 2nd, 2009

Eightyone Design brand guidelines

A little while ago I was given a project and confidently told “Don’t worry it won’t take you long, we’ve got brand guidelines” With a spring in my step I opened the email and glanced down at the lonely half page of A5 which was their guidelines. Needless to say the brand guidelines left something to be desired and consisted of a logo, the correct pantone colours, and accompanying font. As you can imagine the project took longer than hoped as they didn’t have any consistent form of branding and I wasn’t given sufficient information as to what was required. However, we got there in the end and the client was more than happy with the final piece. (more…)

14 Items All Design Geeks Must Have!

Tuesday, May 5th, 2009

15 Items All Geeks Must Have!

Last year we published a post outlining what a graphic designer would take back to school. Since then, we have seen a number of what can only be described as ‘geeky’ items which I am sure you will all appreciate: (more…)

Eightyone Design launches a brand new website

Sunday, March 29th, 2009

Eightyone Design Launches brand new website and blog

Sorry for the lack of blog posts and Twitter updates lately but we have been hard at work getting our new online graphic design portfolio and blog completed. It has taken us 7 months to develop, build and launch the new Eightyone Design website and we thought we would share with you the process we went through to design the site as well as some alternate designs, thought processes and other discussions along the way! (more…)